Eric Ries’ The Lean Startup revolutionizes the manner of how businesses are built and taken to scale. Combining the front runners in the book writing world of Business Books, Steven Covey’s The 7 Habits of Highly Effective People and Mike Ries’ The Lean Startup, Ries introduces practical strategies for startups to grow sustainably by continuous testing and learning. Regardless if you are an entrepreneur or entrepreneur this book provides essential advice for spearheading a worthy enterprise in today’s dynamically altering economy.