DOWNLOAD INFO
- File Type: PDF | ePUB | MOBI
- Downloads: 5
- Size: 14.9 MB
- ISBN: 9781111528096
BOOK EXCERPT
MKTG is a thorough textbook written by Charles W. Lamb, Joe F. Hair, and Carl McDaniel. This book looks at another part of the MindTap Course List and is now in its 13th edition, designed to introduce students to the principles of marketing.
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