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The 22 Immutable Laws of Marketing: Violate Them at Your Own Risk
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The 22 Immutable Laws of Marketing: Violate Them at Your Own Risk
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  • Published: 1993
  • Pages: 144
  • ISBN: 9780887306662
  • Downloads: 236
  • Genre: Business

The 22 Immutable Laws of Marketing: Violate Them at Your Own Risk

Jack Trout

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The 22 Immutable Laws of Marketing: Violate Them at Your Own Risk is a book authored by Al Ries and Jack Trout. Drawing upon their extensive marketing expertise, the authors have identified 22 fundamental principles that govern the world of marketing. These laws provide valuable insights for understanding and succeeding in the international marketplace.

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