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The Tipping Point: How Little Things Can Make a Big Difference
Published: 2020
DOWNLOAD INFO
- File Type: PDF | ePUB | MOBI
- Downloads: 45
- Total Pages: 214
- Size: 1.25 MB
- ISBN: 9780316346627
- Reading: 7hr 8min
BOOK EXCERPT
The Tipping Point: How Little Things Can Make a Big Difference, get the free PDF version of this book to download or read from here. The Tipping Point: How Little Things Can Make a Big Difference, introduces the concept of the “tipping point”. This is a critical juncture when a minor shift can lead to a significant impact on a system.
Gladwell applies this concept to elucidate how ideas, trends, or social behaviors can reach a critical mass, tip, and then spread rapidly, akin to a viral epidemic. He substantiates this phenomenon with a variety of examples, encompassing fashion trends, the rise in popularity of new products, and even fluctuations in crime rates.
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