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The Tipping Point: How Little Things Can Make a Big Difference
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The Tipping Point: How Little Things Can Make a Big Difference
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  • Published: 2020
  • Pages: 214
  • ISBN: 9780316346627
  • Downloads: 84
  • Genre: Business

The Tipping Point: How Little Things Can Make a Big Difference

Malcolm Gladwell

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The Tipping Point: How Little Things Can Make a Big Difference, get the free PDF version of this book to download or read from here. The Tipping Point: How Little Things Can Make a Big Difference, introduces the concept of the “tipping point”. This is a critical juncture when a minor shift can lead to a significant impact on a system.

Gladwell applies this concept to elucidate how ideas, trends, or social behaviors can reach a critical mass, tip, and then spread rapidly, akin to a viral epidemic. He substantiates this phenomenon with a variety of examples, encompassing fashion trends, the rise in popularity of new products, and even fluctuations in crime rates.

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