Investing PDF EPUB MOBI

Business Model Generation

Downloads: 500+
First published: 2010
Pages: 288

Read online EPUB Download Save

About this book

Creating and redesigning business models is the focus of Alexander Osterwalder's handbook for entrepreneurs, executives, consultants and academics. It examines how organizations create value and respond to changing competition, using visual examples, exercises and workshop scenarios. Cases involving companies such as Apple and Zipcar connect the discussion of business innovation with specific ways of delivering products and services.

About the author

Alexander Osterwalder

The Business Model Canvas, a single sheet ruled into nine boxes, began life inside Alexander Osterwalder's doctoral thesis, completed at Lausanne in 2004 under Yves Pigneur.