Chris Fenning

The First Minute is about the opening of a work conversation, on the argument that most meetings and messages go wrong before anyone gets to the content.

Fenning's structure is context, intent, key message, delivered in about fifteen seconds, so the listener knows what the subject is, why they are being told and what is wanted from them.

It is a short book about a narrow problem and does not pad itself out, which in this category counts for a great deal.

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